Feldon From the EQ2 Forums:
Get a FREE small Slurpee drink on 7-Eleven Day!
All guests visiting any 7-Eleven on July 11th, 2013, between 11AM and 7PM, will get a FREE small Slurpee drink – and this year it’s in a bigger cup! In addition, get a bonus 500 Station Cash when you redeem an SOE Game Card from any participating U.S. 7-Eleven store for Station Cash on 7-Eleven Day.
Reminder: You can purchase your SOE Game Card from participating 7-Eleven stores any time before the offer ends (11:59PM PDT on 7/11/13), but you only get your 500 SC bonus if you redeem between 12:00AM PDT and 11:59PM PDT on 7/11/13.
7-eleven day is November 7th here, so this one confused me for a minute.