SOE President John Smedley has taken to his favorite “bypass the Marketing/PR Machine” venue Reddit and posted some personal thoughts on the Subscription changes recently announced for EverQuest, EverQuest II, Planetside 2, DCUO, and all of SOE’s games under the All Access umbrella. It’s written from a PlanetSide 2 angle, but it is applicable to EQ2 as well.
I hope you all had a Happy New Year! we’re here back working hard to make cool stuff.
I wanted to give a little more insight into our thinking regarding the changes to the upcoming subscription plan.
I have been personally reading every post I can find about it and I understand there is a lot of FUD out there around it. So let me clear some things up and let you in on some of our thinking process.
The goals of our plan are very simple. Let players buy anything they want up to 2000 SC. It’s fair to say that there aren’t a lot of high priced items in the Planetside 2 shop, but that’s kind of a good thing too. It’s just when you look at it from the perspective of someone who’s plan is changing they are right to ask “why is this good for me?”.
We are discussing the feedback we’ve been getting and we are making some decisions regarding this today. Particularly around Player Studio items (yeah that was a bad idea) and we’re talking about bundles as well. I promise that we are listening.
Why did we make this change? There were a few reasons really. First and foremost we wanted to let players get some of the larger items on the marketplace. People complain the other way on this all the time – they complain that the 500SC isn’t enough for them to buy enough stuff. So we thought this would be a positive change.
Second – it helps us deal with some internal issues regarding accrual of balances of SC for people who aren’t playing or spending. There are a lot of people who play and have SC in their wallets and don’t spend it ever.. this accrues over time and it’s a problem. Before the jaded among you cry out that this is really the most important reason – please don’t judge just yet. It’s actually not but I don’t want to hide the fact that it’s a part of it.
Third – we have a problem with a disparity between our console titles (which can’t use Station Cash) and our PC Games. We can’t do the same kind of promotions as easily on the PS3 and PS4. We’re a lot more limited because we can’t use Station Cash on there. So when we have a 3x sale on SC we have to do something different for our console titles. It’s a pain in the neck to deal with this.
Forth – And this is very important –
We are considering (and are likely going to move forward with) a plan that means if you subscribe to one of our games you are a subscriber to all our games (this applies to PC titles only btw).. all for the current $14.99 a month. That’s a benefit most companies simply can’t offer because they don’t have our portfolio of games. The goal would be to let you pick an item in each game you play. Some of you might say “well who cares..I only play Planetside 2. How is that a benefit to me?” My answer is simple – we’ve got a great lineup of games, some of which aren’t announced yet that cater to a lot of players. We have EQN and EQNL coming along with other….. games… that PS2 players might just like 🙂
I will do my best to keep up with this thread and answer questions as much as I can (a bit AMA style).
Smedley is treating this as an impromptu “Ask Me Anything” and has been answering questions posed on Reddit, including this one about whether players will be able to receive refunds for 3, 6, or 12 month subscriptions purchased in advance which will no longer have the 500SC/month credit:
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